NYC.
This is the "Ektar" action I've been tweaking lately. The problem I have is that in some samples of actual Ektar shots it looks super saturated and in others it's very muted. Sometimes it has a cool cast and sometimes it's neutral. It makes it hard for a guy to accurately simulate. Either way, it's got a dull Jeff Mermelstein look to it, I think. Deliciously banal.